About Affinity Financial Services Ltd.


Affinity Financial Services Limited specializes in Life Insurance & Financial Services to both personnel and business clients. We represent a number of highly rated and most respected insurance companies. Our primary areas of expertise include Life insurance & Mortgage products, disability income, mortgage protection cover, medical insurance, in-force policy review, insuring tough health issues, business insurance including succession and key man life and disability insurance.

Our primary objective is to assist with our clients to analyze situation for specific requirements and then recommend policy options that will achieve the client's objectives at the absolute value. Life and disability insurance is designed to safeguard for those whom we love and care about and our goal is to make sure your family and business is well protected.

Praveen Ray Chand, Director & Principal Adviser

Praveen Ray Chand is also a Director of Affinity Financial Services Limited. He has 10 years of life insurance and financial services experience and is an accredited life insurance and mortgage advisor. He has devoted his entire career to the insurance and financial services profession with specific emphasis on life and disability insurance. With his extensive experience in life insurance and other financial services, he has assisted a large number of individuals and businesses on understanding more about they specific needs and options and many have become close friends and clients.

By focusing on the objectives of each client, his primary purpose is to make sure that his clients have the absolute best solutions to fit their specific needs. Taking this approach has helped him to develop the expertise to handle many different types of unique cases and special situations. Some of his areas of focus include key man insurance, business continuation insurance, mortgage protection insurance, helping individuals with health issues and obtain competitively priced and comprehensive insurance.

Annual MDRT Qualifier, PAA and IFA Member

Praveen's outstanding product knowledge and client service have enabled him to earn membership in the highly regarded Million Dollar Round Table (MDRT)

Achieving membership in MDRT is a distinguishing career milestone, attained only by those who have demonstrated exceptional professional knowledge, expertise and client service. The Round Table's membership represents the top life insurance and financial service professionals worldwide.

The Million Dollar Round Table (MDRT), The Premier Association of Financial Professionals, is an international, independent association of more than 31,500 members, or less than 1 percent, of the world's life insurance and financial services professionals from 464 companies in more than 80 nations and territories. MDRT members demonstrate exceptional professional knowledge, strict ethical conduct and outstanding client service. MDRT membership is recognized internationally as the standard of sales excellence in the life insurance and financial services business.

In addition to MDRT, Praveen is also a member of The Professional Advisors Association Incorporated (PPA) and The Institute of Financial Advisors New Zealand (IFA)